Additional patients

From search engines

Your own specialized medical journal connected to the clinic—with hundreds of pages of high-quality, useful content designed to attract additional patients through informational search queries.

Helps promote
the main clinic
website

1,700,000 ₽

Website content (content plan, 200+ pages)
Responsive magazine website
Support communities on VK, OK, and Ze

150,000 ₽/ mo.

Hosting and domain management
Editorial and technical support
Website content production (20+ pages per month)
Social media community management

2,000 ₽/ lead

Patient inquiry tracking with DMT Stats
SEO, GEO, and AEO optimization

12-month plan of expenses, activities, and expected number of patient inquiries

Why a Journal?

A journal website is perceived by search engines as an independent informational project, which allows it to be promoted in parallel with the clinic's main website.

The journal's content and SEO strategy are focused on informational search queries related to the services and procedures listed in your price list. Their conversion into patient inquiries is lower than that of commercial queries, but their search volume is higher and competition is lower. A medical journal rarely generates "one-touch" inquiries. Its goal is to attract potential patients, bring them back, and gradually build trust.

Why do you need a journal?

The journal is created to attract patients to your clinic. Hundreds of pages of high-quality, unique content relevant to thousands of targeted search queries allow the website to generate large-scale, stable informational traffic. These visitors are converted into patient inquiries through: a persistent "Book a Consultation" form, clinic promotion banners inside articles, the "Partner Clinic" section.

Patient inquiries include phone calls transferred from the call tracking number on the website to your reception desk (call center), as well as consultation bookings—appointment forms confirmed by a callback. All inquiries are tracked in the online DMT Stats system.

Do you already have a well-performing main clinic website but need more patients? Would you like to strengthen the reputation of your clinic and doctors? Are you ready to invest in a tool that will provide a stable flow of patients for years to come?

Journal + Clinic Website

A medical journal strengthens the reputation of your clinic both in the eyes of patients and search engines. It not only attracts patients itself but also increases the effectiveness of your main clinic website and geo-services. In addition, links from the journal targeting commercial search queries improve the search rankings of your main website, while the expertise of your doctors, who contribute as journal authors, strengthens the authority of your website in their medical specialties.

SEO Promotion of the Journal

SEO promotion is not limited to creating high-quality content. Other important factors include regular content updates, indexing control, structured data markup, internal linking between articles, and external backlinks. We take care of all of this, as well as website technical support and inquiry tracking.

A significant part of the dedicated SEO editor's compensation is based on an inquiry bonus, ensuring their involvement and motivation to achieve measurable results.

300 pages is the optimal volume for a clinic with 1–2 medical specialties, targeting 50–100 patient inquiries per month within one year. For multidisciplinary medical centers or clinic networks, we can create significantly more content.

What you will get

You will receive a long-term patient acquisition tool that complements your clinic's main website. You will receive patient inquiries. Within one year, their number will become comparable to the volume generated by paid advertising—and it will continue to grow.

Medical content journal with 300 unique articles
Stable flow of patient inquiries
Growth of inquiries through the main website and geo-services
Dedicated SEO editor
Website support groups on VK, OK, and Zen
Call tracking number and personal account in DMT Stats

What we need from you

First of all, we need your price list. The services and procedures included in it will become the foundation for both the website and the paid advertising campaigns. To create pages about your clinic and doctors, we will only need 5–10 photos of the clinic and a list of doctors with photos and CVs. If you have any additional information about your services and doctors, we will be happy to add it to the website.

Handling patient inquiries is important.
We do half of the work—we bring interested people to your clinic. Your dedicated employee, reception team, or call center takes care of scheduling their appointments.

The team that will bring you patients

Chernyavskaya Yana

Chief Financial Officer

Dubrovskiy Petr

Commercial Director

Smogaylova Natalya

Head of Special Projects

Miroshnikova Tatyana

Content Writer & Editor

Dubkova Tatyana

Content Writer & Editor

Smirnova Alla

Statistics Department Specialist

Gataulina Darya

Yandex Direct Specialist

Panfilova Anna

Accountant

Kazeev Miihail

Prompt Engineer

Lobackova Anastasiya

Prompt Engineer

Abdulgashimova Adel

Statistics Department Specialist

Falenkin Nikita

Web Designer

How we work